Last updated: May 3, 2026
This Privacy Policy describes how Water Independence Hub (“we,” “us,” or “our”) collects, uses, and shares information when you visit waterindependencehub.com (the “Site”). By using the Site, you agree to the practices described here.
Information We Collect
We collect two categories of information.
Information you provide
- Email address (when you contact us or subscribe to our newsletter).
- Comments you leave on articles.
- Any other information you choose to share via contact forms.
Information collected automatically
- IP address (anonymized — see Google Analytics section below).
- Browser type and version.
- Pages visited, time on page, and clickstream data.
- Referring website.
- Device type and operating system.
- Approximate location (country/city level only).
This automatic collection happens through Google Tag Manager, Google Analytics 4, standard server logs, and cookies.
How We Use Your Information
- To understand how visitors use the Site and improve our content.
- To respond to your messages and comments.
- To send newsletters or updates if you have subscribed.
- To detect and prevent fraud, abuse, or technical issues.
- To comply with legal obligations.
We do not sell your personal information to third parties.
Google Analytics & Google Tag Manager
We use Google Analytics 4 (GA4) and Google Tag Manager (GTM) to understand site performance and improve our content. Specifically:
- GA4 collects pseudonymous information about your visit (pages viewed, session duration, device type, approximate location).
- IP anonymization is enabled — your full IP address is not stored.
- Data retention is set to 14 months (Google’s default).
- Data is processed by Google LLC and may be transferred to servers located in the United States.
You can opt out of Google Analytics tracking by:
- Installing the Google Analytics Opt-Out Browser Add-on.
- Using your browser’s privacy settings or “Do Not Track” features.
- Declining analytics cookies via our cookie banner (where displayed).
For full details on how Google handles data, see Google’s Privacy Policy.
Cookies
A cookie is a small text file stored on your device by your browser. Full details are in our Cookie Policy. The short version:
- Functional cookies — required for the Site to work correctly.
- Analytics cookies — set by Google Analytics; can be disabled.
- Affiliate tracking cookies — set by affiliate networks when you click an affiliate link.
Affiliate Links
Some links on this Site are affiliate links. When you click these links and make a purchase, we may earn a commission at no additional cost to you. See our Affiliate Disclosure for full details.
Third-Party Services
In addition to Google Analytics and Google Tag Manager, we use:
- ClickBank (affiliate network for product recommendations).
- A web hosting provider for Site infrastructure.
- WordPress (content management system).
- An email service provider, if you have subscribed to our newsletter.
Each provider has its own privacy policy. We have selected providers that comply with applicable data protection laws.
Data Retention
- Analytics data: retained for 14 months (Google Analytics default).
- Information you provide directly (e.g., newsletter email): retained until you unsubscribe or request deletion.
- Server logs: typically retained for 90 days.
Your Rights
Depending on your location, you may have the following rights regarding your personal data.
Under GDPR (European Economic Area, UK)
- Right to access your personal data.
- Right to rectification of incorrect data.
- Right to erasure (“right to be forgotten”).
- Right to restrict processing.
- Right to data portability.
- Right to object to processing.
- Right to withdraw consent at any time.
Under CCPA (California residents)
- Right to know what personal information is collected.
- Right to delete personal information.
- Right to opt-out of sale (we do not sell personal information).
- Right to non-discrimination for exercising your rights.
To exercise any of these rights, contact us at the email address in the Contact section below.
Children’s Privacy
The Site is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with information, contact us and we will delete it.
Changes to This Policy
We may update this Privacy Policy periodically. The “Last updated” date at the top reflects when changes took effect. Continued use of the Site after changes means you accept the updated policy.
Contact Us
If you have questions about this Privacy Policy or your data, contact us:
- Email: contact@waterindependencehub.com
- Contact page: waterindependencehub.com/contact
